As a blogger, there are a lot of tasks you’re responsible for. There’s always something to work on, right?
There’s no wonder a lot of bloggers feel overwhelmed and burned out at some point. We’ve already talked about how to avoid blogger burnout. But what should you do if you’re feeling like you’ve already burned out?
That’s why in this post, we’re going to discuss the things you can do to overcome blogger burnout.
What is blogger burnout anyway?
Blogger burnout is the feeling of “I can’t do this anymore”. It doesn’t matter how long you’ve been blogging or how big your blog is. Blogger burnout can happen to anyone.
What are the causes of blogger burnout?
- You’re trying to do too much
- You keep comparing yourself to other bloggers
- You’re trying to be everywhere
- Not enough social interaction if you’re an extrovert
- If you’re an introvert, it might be too much social interaction via social media
- You don’t have working hours set
- You want everything to be perfect
How to know you’re burnt out
Okay, so you think you’re burnt out? But how do you know? What are the symptoms of blogger burnout?
- You’ve lost your enthusiasm
- You’re tired all the time
- You don’t want to write anymore
- Anything that has to do with your blog disinterests you
- Working on your blog has become a burden
- You’ve run out of blog post ideas
- You feel angry when thinking about blogging
- You can’t keep up with your blog
- Your health is declining
- You feel like a slave to your blog
- You feel stressed out
- You just can’t do this anymore
If this sounds like you, you might be a victim of blogger burnout. Now what?
How to overcome blogger burnout
1. Take a break
Don’t try to push yourself to the limit. Take a break, get some proper sleep, and try not to think about your blog. I know that this is easier said than done. I’m a blogger myself and I’d gotten to the stage before where if I wasn’t working on my blog, I was thinking about it and brainstorming ideas. Often, it wasn’t even something I could control. My brain would just automatically go into the brainstorming session itself.
Take a break, go out with your friends, spend some quality time with your family, and most importantly, get some proper rest.
But what if my traffic drops? What if I won’t make as much money?
What is more important to you? Your health, or money, and blog traffic? Don’t worry, your readers will understand if you take a few days off.
2. Get to the root of the problem
You need to make sure you don’t burn out in the future again. There’s nothing worse than going through constant phases of burning yourself out. You need to show up as your best self. But if you want to do that, you need to get to the root of the issue so you can avoid it in the future. In other words, why are you burnt out?
Is it because:
- You’re putting too much pressure on yourself
- You’re trying to do too much
- You want everything to be perfect and are unhappy with your results
- You’re comparing yourself to other bloggers
What is it about your blog that burns you out? Get to the root of the issue and try to eliminate it.
3. Go back to why you started
I bet that when you started your blog, you had a specific goal in mind, right? Why did you start your blog? What made you set out on this blogging journey?
Was it because you wanted to create a community of like-minded people from all over the world? Or because you wanted to make money online to find the freedom of being your own boss?
Now, can you remember how exciting it was embarking on this new journey? How excited you were when the first readers came to your blog? And when you made your first few dollars?
What was your initial goal? Why did you start your blog? And did this goal change overtime?
If you haven’t already, write down that goal and stick it somewhere where you can see it every single day. I don’t mean a journal or a diary. You need to see it every day. I mean the wall, a corkboard, a mirror, or your bedside table. Find a place you spend some time every single day and leave a piece of paper with your goal there. It sounds like a simple exercise, but it helps me every time.
4. Ease back into it
Sooner or later, you will have to come back.
After you’ve taken a break and done your little exercise, it’s time to get back to work. But don’t dive deep into big projects just yet. Tackle the small tasks first. I mean tasks like updating plugins or responding to comments. Do something small enough to feel accomplished but not big enough to go straight back to burnout and overwhelm.
5. Try posting less
A common cause of blogger burnout is trying to put out as much content as possible and not being able to keep up with it. There’s no need to be updating your blog several times a week. If you can only post once bi-weekly, that’s okay! The key is consistency.
This doesn’t apply to blog posts only. I’m also talking about social media. Blogging and social media go together. It’s not necessary but it’s a good idea to have a social media presence as a blogger. But that doesn’t mean you have to be active on all social platforms every single day.
It’s absolutely alright to be posting on Instagram only once or twice a week. You also don’t need to be tweeting ten times a day. Pick an achievable schedule that works for you and your mental health.
6. Stop comparing yourself to others
We all do it. We all compare ourselves to someone else. It’s human nature. Some level of comparison is a good thing. It helps us step out of our comfort zone and grow. But if it’s getting to the point where your mental (or even physical) health is declining, you should step out and focus on yourself and your journey. After all, it’s your journey, your blog, your business, and your life.
7. Talk to someone
Sometimes the best thing you can do is to talk it out. Talk to someone you trust. Ideally, offline. They don’t have to be another blogger. Sometimes it’s nice to have an insight from someone outside of the industry.
But sometimes, you might feel lonely on your blogging journey. Especially if you don’t know any other bloggers. If that’s the case, reach out to someone online. There are so many other bloggers in the same boat as you. You can go to your own social platforms or you can reach out to bloggers in a Facebook group. I recommend these Facebook groups:
Despite the names, the two latter groups are great for seasoned bloggers as well.
Are you burnt out because you are trying to do everything yourself? As a blogger, you are a business owner. If you’re still trying to do everything yourself, stop it. Being a solopreneur sounds like a cool thing, but at some point, you will inevitably end up in a position where you need help. Automate where you can. Schedule your posts, your sales funnel emails, etc. Everything that doesn’t need you to be performing it in real-time, automate it.
Or you can also outsource it. There are so many blogging tasks you can outsource. You can hire a virtual assistant to manage your blog. I feel like often when speaking about outsourcing blog tasks, a lot of people have blog writing in mind. But that’s not always the case.
Which tasks can you outsource?
- Blog writing
- Lead magnet designing
- Social media content design
- Blog post formatting
- SEO optimization
- Image optimization
- Comment moderation
- Editorial calendar management
- Blog post ideas research
And more. The list goes on. The great thing is that a good VA will also act as a sounding board for your ideas and as a support for your business. It’s always nice to have someone like that. After all, there are still a lot of people out there who don’t understand blogging and don’t even want to.
Where to find virtual assistants?
You can go to dedicated Facebook groups and find a VA for your blog there.
Fiverr or Freelancer
Sites such as Fiverr or Freelancer are great places to find some blogging help.
The Blogger Assistant
We help bloggers scale their businesses. We offer various tasks to help you grow your blog and save some time. For more information, you can have a look at our services page.
Should you quit?
Even though I usually tell bloggers not to give up and find a better way to do it, but if your blog is causing you a decline in your health, it’s a good time to do some reconsideration. Is this just a phase, or have you genuinely lost your passion?
If that’s the case, you should think about whether it’s really worth it for you to keep your blog running. Look, I don’t know your goals. But if you feel like you no longer want to pursue that goal, why do you keep chasing it?
Overcoming burnout can take some time. Take it easy and come back when you feel ready.